A Word from the Owners

What separates Shoe Science from the rest is that both Craig and Murray are medical professionals. Craig is a Podiatrist and Murray a Pharmacist. Their qualifications and ethics flow through the staff training, fitting theory and the way clients are cared for.


Craig Taylor

"Exercise Footwear really needs to be fitted with scientific and medical considerations in mind, as approximately 50% of people who exercise experience some form of injury - and so often it comes down to incorrectly fitting or inappropriate footwear."


Murray Jolly

"We are passionate that you walk out impressed with the way we served you - and we are happy that we have met our client commitment to you."

ABOUT SHOE SCIENCE

Shoe Science started with our Newmarket store, which opened in 1994 and quickly became an iconic destination for the weekend warriors of Auckland. As it became clear that there was a keen market for the Shoe Science concept, we opened further stores in Takapuna and Mt Eden, and added the Albany store to the chain in 2008.

When we consider just how many pairs of properly fitted shoes we've sold to the Auckland populace over the past fifteen years, we'd like to think that we have made a significant and positive contribution to the health and fitness of this great city.

We certainly take great pride in the many awards and acknowledgements that we have received over the years, which inspire us every day to even greater heights!

AWARDS

Most award-winning retailer in Auckland City - all categories all stores.

Auckland top shop

  • 1996 - Newmarket,  Lifestyle, Health and Fitness
  • 2001 – Takapuna,  Lifestyle, Health and Fitness
  • 2002 - Chancery. Lifestyle, Health and Fitness
  • 2004 - Chancery Lifestyle, Health and Fitness
  • 2004 - Shoe Science Chancery best shop ‘Heart of the City’.
  • 2004 - Shoe Science Chancery ‘Overall Top Shop’. The best shop in Auckland across all categories.
  • 2008 – Winner Lifestyle and Fitness – Albany store.
  • Finalist another 5 times. 

No other retailer in any area has won more category awards.